This paper is in the following e-collection/theme issue:

Mass Media/Social Media Communication and Campaigns (461) Public (e)Health, Digital Epidemiology and Public Health Informatics (725) Engagement with and Adherence to Digital Health Interventions, Law of Attrition (491)

Published on in Vol 2, No 1 (2016): Jan-Jun

Facebook Advertising Across an Engagement Spectrum: A Case Example for Public Health Communication

Facebook Advertising Across an Engagement Spectrum: A Case Example for Public Health Communication

Facebook Advertising Across an Engagement Spectrum: A Case Example for Public Health Communication

Authors of this article:

Tevah Platt1 Author Orcid Image ;   Jodyn Platt2 Author Orcid Image ;   Daniel B. Thiel3 Author Orcid Image ;   Sharon L. R. Kardia1 Author Orcid Image
Article Authors Cited by (36) Tweetations (14) Metrics

Tevah Platt   1 , MA ;   Jodyn Platt   2 , MPH, Ph.D. ;   Daniel B. Thiel   3 , MA ;   Sharon L. R. Kardia   1 , Ph. D.

1 School of Public Health, Department of Epidemiology, University of Michigan, Ann Arbor, MI, United States

2 Medical School, Department of Learning Health Sciences, University of Michigan, Ann Arbor, MI, United States

3 School of Public Health, Department of Health Management and Policy, University of Michigan, Ann Arbor, MI, United States

Corresponding Author:

  • Tevah Platt, MA
  • School of Public Health
  • Department of Epidemiology
  • University of Michigan
  • SPH 1
  • 1415 Washington Heights, #4600
  • Ann Arbor, MI, 48109
  • United States
  • Phone: 1 734-615-3412
  • Fax: 1 734-764-3192
  • Email: tevah@umich.edu