This paper is in the following e-collection/theme issue:

Mass Media/Social Media Communication and Campaigns (497) Infodemiology and Infoveillance (1433) Infoveillance and Social Listening (229) Health and Risk Communication (53) Public (e)Health, Digital Epidemiology and Public Health Informatics (839) Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1756)

Published on in Vol 8, No 6 (2022): June

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/35663, first published .
Strengthening the Merci Mon Héros Campaign Through Adaptive Management: Application of Social Listening Methodology

Strengthening the Merci Mon Héros Campaign Through Adaptive Management: Application of Social Listening Methodology

Strengthening the Merci Mon Héros Campaign Through Adaptive Management: Application of Social Listening Methodology

Authors of this article:

Martha Silva1 Author Orcid Image ;   Jonathan Walker2 Author Orcid Image ;   Erin Portillo3 Author Orcid Image ;   Leanne Dougherty4 Author Orcid Image
Article Authors Cited by (7) Tweetations (4) Metrics

Journals

  1. Kite J, Chan L, MacKay K, Corbett L, Reyes-Marcelino G, Nguyen B, Bellew W, Freeman B. A Model of Social Media Effects in Public Health Communication Campaigns: Systematic Review. Journal of Medical Internet Research 2023;25:e46345 View
  2. Silva M, Loll D, Ezouatchi R, Kassegne S, Nagbe R, Babogou L, Moussa F, Werwie T, Portillo E, Adou D, Vondrasek C, Rajan R, Dougherty L. Evaluating a youth-designed sexual and reproductive health mass and social media campaign in Côte d’Ivoire: triangulation of three independent evaluations. Sexual and Reproductive Health Matters 2023;31(1) View
  3. Silva M, Anaba U, Jani Tulsani N, Sripad P, Walker J, Aisiri A. Gender-Based Violence Narratives in Internet-Based Conversations in Nigeria: Social Listening Study. Journal of Medical Internet Research 2023;25:e46814 View
  4. Kostikas K, Iliopoulou A, Galanakis P, Mathioudakis N, Papista C. Patients’ insights on symptoms, daily life and treatment related to asthma and chronic obstructive pulmonary disease through social media listening analysis. Pneumon 2024;37(4):1 View
  5. Timotin A, Paladi A, Mita V, Chihai V, Lozan O. Social listening applied to tailor communication on immunization in the Republic of Moldova. European Journal of Public Health 2024 View
  6. Kumar A, T. A. Y. Proposing a Conceptual Framework for Social Listening in Libraries: A Potential Game Changer to Engage Gen Z and Centennial Users. Open Information Science 2025;9(1) View
  7. Bonnevie E, Smith S, Kapur M, Smyser J, Castrucci B. Leveraging Media Monitoring to Inform Targeted Health Communications for Adolescents, Older Adults, and LGBTQ+ People. Journal of Public Health Management & Practice 2025 View