Using Google Trends Data to Study Public Interest in Breast Cancer Screening in Brazil: Why Not a Pink February?

Paulo Roberto Vasconcellos-Silva   ^{1, 2 *} , MD, PhD ;   Dárlinton Barbosa Feres Carvalho   ^{3 *} , PhD ;   Valéria Trajano   ^{1 *} , PhD ;   Lucia Rodriguez de La Rocque   ^{1, 4 *} , PhD ;   Anunciata Cristina Marins Braz Sawada   ^{1 *} , MSc ;   Leidjaira Lopes Juvanhol   ^{5 *} , RN, PhD

¹ Laboratory of Innovation in Therapies, Teaching and Bioproducts /LITEB, Oswaldo Cruz Institute/IOC, Oswaldo Cruz Foundation, Rio de Janeiro, Brazil

² Research Coordination, National Cancer Institute, Rio de Janeiro, Brazil

³ Department of Computer Science, Federal University of São João del-Rei, São João del-Rei, Brazil

⁴ Institute of Letters. Sector of English Literature, Department of Germanic Languages, State University of Rio de Janeiro/UERJ, Rio de Janeiro, Brazil

⁵ National School of Public Health, Oswaldo Cruz Foundation, Rio de Janeiro, Brazil

*all authors contributed equally